Lead Generation
OLMA Culinary Arts
Built Facebook ad funnels and landing pages generating 50–90 qualified leads per month.
Industry :
Education
Role :
Lead Generation & Operations Support
Project Duration :
May 2024 - June 2026

WHAT I WAS RESPONSIBLE FOR
• Built and managed Facebook ad campaigns
• Created and optimized landing pages and website
• Generated 50–90 qualified leads per month
• Managed CRM tracking and inquiry flow
• Handled follow-ups and lead nurturing
• AB split testing copywriting and design to improve conversion rates
• Implemented AI-driven automation via ManyChat for social media DMs and email responses
• Recruited and built a closers department from scratch responsible for converting inquiries into enrolled students

SYSTEMS & EXECUTION
• Facebook Ads Manager
• Landing page optimization
• Lead tracking via Google Sheets / CRM
• Follow-up structure and pipeline monitoring
• Inquiry response coaching and script refinement


IMPACT
• Consistent monthly lead volume
• Faster response times
• More organized inquiry handling
• Reduced friction between marketing and operations
• Stronger conversion flow from ad to consultation
• Average additional revenue per month: $25,000


Lead Generation
OLMA Culinary Arts
Built Facebook ad funnels and landing pages generating 50–90 qualified leads per month.
Industry :
Education
Role :
Lead Generation & Operations Support
Project Duration :
May 2024 - June 2026

WHAT I WAS RESPONSIBLE FOR
• Built and managed Facebook ad campaigns
• Created and optimized landing pages and website
• Generated 50–90 qualified leads per month
• Managed CRM tracking and inquiry flow
• Handled follow-ups and lead nurturing
• AB split testing copywriting and design to improve conversion rates
• Implemented AI-driven automation via ManyChat for social media DMs and email responses
• Recruited and built a closers department from scratch responsible for converting inquiries into enrolled students

SYSTEMS & EXECUTION
• Facebook Ads Manager
• Landing page optimization
• Lead tracking via Google Sheets / CRM
• Follow-up structure and pipeline monitoring
• Inquiry response coaching and script refinement


IMPACT
• Consistent monthly lead volume
• Faster response times
• More organized inquiry handling
• Reduced friction between marketing and operations
• Stronger conversion flow from ad to consultation
• Average additional revenue per month: $25,000


Lead Generation
OLMA Culinary Arts
Built Facebook ad funnels and landing pages generating 50–90 qualified leads per month.
Industry :
Education
Role :
Lead Generation & Operations Support
Project Duration :
May 2024 - June 2026

WHAT I WAS RESPONSIBLE FOR
• Built and managed Facebook ad campaigns
• Created and optimized landing pages and website
• Generated 50–90 qualified leads per month
• Managed CRM tracking and inquiry flow
• Handled follow-ups and lead nurturing
• AB split testing copywriting and design to improve conversion rates
• Implemented AI-driven automation via ManyChat for social media DMs and email responses
• Recruited and built a closers department from scratch responsible for converting inquiries into enrolled students

SYSTEMS & EXECUTION
• Facebook Ads Manager
• Landing page optimization
• Lead tracking via Google Sheets / CRM
• Follow-up structure and pipeline monitoring
• Inquiry response coaching and script refinement


IMPACT
• Consistent monthly lead volume
• Faster response times
• More organized inquiry handling
• Reduced friction between marketing and operations
• Stronger conversion flow from ad to consultation
• Average additional revenue per month: $25,000

